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Relpro and TSBC joint webinar
Growing Your New Commercial Business Pipeline and Leveraging Targeted Content to Increase Deposit Growth
May 17, 2023
In a competitive banking market, bankers are focused on the importance of attracting and retaining more commercial deposits. Lance Rosenthal, Chief Growth Officer of RelPro, and Glen Senior, Chief Executive Officer of The Small Business Company, discussed how a targeted prospecting and content strategy can help you drive deposit growth for your organization. During this session, Lance and Glen covered:
- Identifying ‘cash-rich’ industries to prospect for deposits
- Connecting with decision-makers efficiently and effectively
- Leveraging technology solutions to streamline business development
- Developing a content strategy to drive qualified business leads
- Strategies for amplifying content across your marketing ecosystem
Supporting documents
Download our One page small business strategy (pdf)
Download our Complete guide to content marketing (pdf)
The best small business content is not doing any good if your audience doesn’t know about it.
Here at The Small Business Company, we’ve worked with banks and credit unions from all over the world. Our experience with small business content has given us a clear idea of what works and what doesn’t. We’ve taken the best and presented it in this guide so that you can get the most out of your marketing.
Six financial literacy topics small businesses need to pay attention to. How they can improve their financial performance and what financial institutions can do to help their customers survive and grow.
Define Your Brand with Custom Content
Schedule a consultation to discuss your goals and explore your best options for content creation.